The give-it-to-me-now medium

Posted on | mai 7, 2007 | No Comments

Writing for the Web is like…

« good journalism. Use the old, « Who, What, Where, When, Why, and How » journalistic formula when you write for the web. This is called the inverted pyramid. Put your conclusion at the beginning and then write the details. The Web is a no-nonsense, grab-it-and-go, and give-it-to-me-now medium. You must connect with a reader immediately or you lose them. »

Vous avez apprécié cet article? Abonnez-vous à mon fil RSS!