Quelques phrases qui nous font comprendre le coût du contenu Web...
- "The Web is overflowing with low-quality content. Sooner or later, senior management is going to pay serious attention to all this waste."
- "An organization that had a 100,000 page intranet deleted 60,000 pages. There was not one single enquiry for the deleted pages."
- "Content is not neutral. It is either delivering value or destroying it."
- "In an age of information overload, content management must be more concerned with what you don't publish."
- "Most web content is not coming near to covering its cost of publication. And yet publishing continues to explode."
- "Most organizations realize that quality content is costly. What they don't understand is that poor quality content has an even greater cost."
Lu dans The true cost of content, Gerry McGovern, New thinking, 6 March 2006